As per recent update from TRAI, all SMS’s sent using Transactional Route should be sent from a Sender-ID rather than just a number. SMS Sender ID is the 6-Digit Alpha Name with which your outgoing transactional type of SMS will be sent. Sender ID is a fantastic way to remind your customer of your brand name, […]

Question: From the Incoming SMS, Can you tell me which are promotional SMS and which of these are transactional type? Answer: One can very easily differentiate a transactional SMS from a promotional SMS based on the Sender-ID it gets delivered from. All sms will ahve prefix as LM, MD, DM,etc which are automatically set by […]